About this episode

Mary Beech discusses her growth philosophy and marketing insights as Chief Growth Officer at Thorne.

Partner with Jay! https://www.jayschwedelson.com/contact ㅤ Pre-order Jay Schwedelson’s new book, Stupider People Have Done It (out June 9, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let’s kick cancer’s butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206 ㅤ Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ ㅤ Check out Thorne (T-H-O-R-N-E) at thorne.com to explore their supplements and wellness tools, and connect with Mary Beech on social to follow her work leading growth. ㅤ Running the second half of a marathon faster than the first sounds borderline impossible, but Mary Beech treats that idea (the negative split) as a life philosophy. As Chief Growth Officer at Thorne, she sat down with Jay Schwedelson to get into why Gen Z will sit through an hour-long Reddit AMA but scroll right past your TikTok, why 65% of Americans say picking a supplement is more confusing than filing their taxes, and what actually changes when a marketer trades the CMO seat for full P&L ownership. ㅤ…

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Host: Jay Schwedelson

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