Interview with Joshua Lee

Interview with Joshua Lee

February 25, 2026 · 36 min · Episode 195

About this episode

An interview with Joshua Lee about helping legacy brands transition to online platforms.

Interview with Joshua Lee, who is the founder of First Light Studios, an Amazon and eCommerce growth agency that helps legacy brand owners bring their products online with integrity and impact. Joshua works with business owners who’ve built trusted brands over decades — often found on the shelves of REI, Walgreens, and CVS — but haven’t yet cracked the code on Amazon, Walmart, or social shopping. His team helps these businesses protect their legacy while expanding online the right way. They only partner with companies led by thoughtful founders — leaders who care about quality, sustainability, and doing right by their customers and their team. Brands that push culture forward, not just push product. Joshua's web site is https://flstudios.website/

People in this episode

Host: Victor Dedaj

Guest: Joshua Lee

Topics covered

Keywords

Mentioned in this episode

Organizations: First Light Studios, REI, Walgreens, CVS

Places: Amazon, Walmart, social shopping

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