Google Is Not the Strategy (E.325)

Google Is Not the Strategy (E.325)

April 29, 2026 · 18 min · Season 1 · Episode 325

About this episode

The episode discusses how dentists should approach digital advertising strategically rather than relying solely on Google Ads.

Google Ads can work, but they are not a strategy by themselves. In this episode of Everyday Practices, Regan Robertson and Sara Hansen break down how dentists should think about digital advertising before they spend money. The goal is not more clicks. It is choosing the right platform, the right message, and the right strategy for the patients your practice actually wants to attract.

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