423. From Underwater to 95% Occupied: A Coworking Turnaround Story

423. From Underwater to 95% Occupied: A Coworking Turnaround Story

From Everything Coworking by Jamie Russo

May 6, 2026 · 47 min

About this episode

Lea Latham shares her experience of turning around a struggling coworking space.

What would you do if you bought a coworking space that was losing money… on purpose? That's exactly what Lea Latham did. She walked into a 13,000 square foot executive suite business that was underwater, knowing full well she'd likely have to take it over. And when the time came? She moved into her RV, parked it outside, and got to work. I loved this conversation with Lea because it's such a real look at what it actually takes to turn a space around: Making the hard call to replace a team member (and wishing you'd done it sooner) Installing systems, structure, and accountability from scratch Leaning into technology to create visibility and control Understanding that relationships matter—but they're not everything And focusing on the fundamentals that so many operators overlook (like actually responding to leads…) I've had the privilege of working with Lea through our programs, and she is exactly the kind of operator you want in this industry: curious, decisive, and willing to take action. If you've ever wondered whether you could take over an underperforming space and turn it into something profitable… this episode will give you a very honest look at what that actually requires…

People in this episode

Host: Jamie Russo

Guest: Lea Latham

Topics covered

  • coworking
  • business turnaround
  • entrepreneurship
  • team management
  • technology in business

Keywords

  • coworking space
  • business turnaround
  • occupancy
  • team management
  • entrepreneurship

Mentioned in this episode

Organizations: Katy Elite Suites, Everything Coworking

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