Turning Personalization Into Performance: Lessons From Movable Ink

Turning Personalization Into Performance: Lessons From Movable Ink

From Executive Guidance by Toptal

November 18, 2025 · 44 min · Season 1 · Episode 17

About this episode

The episode discusses how AI and creative automation are transforming personalization in marketing.

Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Movable Ink’s VP of Growth Marketing, Justin Keller, as they discuss how AI and creative automation are reshaping personalization. Justin shares how Movable Ink helps brands transform data into meaningful, one-to-one experiences, combining technology, creativity, and strategy to deepen customer engagement and drive growth. Hosted on Acast. See acast.com/privacy for more information.

People in this episode

Host: Jeff Gangemi

Guest: Justin Keller

Topics covered

  • personalization
  • AI
  • creative automation
  • customer engagement
  • growth marketing

Keywords

  • personalization
  • AI
  • creative automation
  • customer engagement
  • growth marketing
  • data transformation

Mentioned in this episode

Organizations: Movable Ink, Toptal

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