
Building a Brand That Means Something: Sali Christeson Founder of Argent
From Fashion & Founders The Podcast by Victoria Smith
April 26, 2026 · 46 min
About this episode
Victoria Smith interviews Sali Christeson about building a meaningful fashion brand and the challenges of entrepreneurship.
In this episode, Victoria sits down with Sali Christeson, founder and CEO of Argent, to discuss what it really takes to build a fashion brand over the long term. Sally shares her path from tech to launching Argent, and how a gap in the workwear market led her to create a brand rooted in both function and purpose. They get into raising venture capital in fashion, navigating the “messy middle” of growth, and why most brands don’t make it past the early years. Sally also shares how Argent went f...
People in this episode
Host: Victoria Smith
Guest: Sali Christeson
Topics covered
- fashion brand building
- venture capital
- workwear market
- entrepreneurship
- business growth
Keywords
- fashion
- brand building
- venture capital
- workwear
- entrepreneurship
- business growth
- Sali Christeson
Mentioned in this episode
Organizations: Argent
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