Morgan Riddle and Cherry Beagles: The Female Fan Economy and 400 Club

Morgan Riddle and Cherry Beagles: The Female Fan Economy and 400 Club

June 28, 2026 · 59 min

About this episode

Victoria Smith interviews Morgan Riddle and Cherry Beagles about redefining sports fandom for women through The 400 Club.

This week on Fashion and Founders, I'm joined by Morgan Riddle and Cherry Beagles, co-founders of The 400 Club, a community redefining sports through the lens of fashion, culture, and female fandom. Morgan Riddle was called “The Most Famous Woman in Mens Tennis” by the New York Times and now she is moving her focus to female fans in all of sports. Cherry Beagles founded The 400 Club in 2024, a community reimagining what sports fandom looks like for women, gaining recognition and named Forbes ...

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