About this episode

Michael Smith discusses his journey with Rameking and the success of his private business networking group, Global Nova.

I had Michael Smith back on the podcast this week — round two with the guy behind Rameking, the only pre-filled portion cup dispenser out there, still running the whole operation with one other person out of Ohio. And yes, that jingle is still stuck in my head. It plays at the end of this episode too. You've been warned. This episode is less about the product and more about what happens once you actually start posting. Michael went from 200 followers to a video sitting at three million views — no music, no editing, nothing polished about it, and the same thing that made people mad about it is the reason it worked. We get into that, and then into the real meat of the conversation: a private group he built called Global Nova, forty-some business owners trading warm introductions instead of competing for the same cold leads. No dues, no catch. Sounds like a nice idea in theory until you realize it's actually working for him. Somewhere in the middle of all that we also cover why the standard sauce cup isn't cutting it anymore — blame the chicken tender for that one — and the one-word email trick that actually gets telemarketers to leave you alone. That's how these conversations go…

People in this episode

Host: Jeff Fell

Guest: Michael Smith

Topics covered

• social media growth
• business networking
• entrepreneurship
• food industry
• marketing strategies

Keywords

• Rameking
• Global Nova
• social media
• business networking
• entrepreneurship
• marketing
• Ohio

Mentioned in this episode

Organizations: Rameking, Global Nova

Products: pre-filled portion cup dispenser, standard sauce cup, chicken tender

Places: Ohio

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