322: How to Powerfully Market Your Small Business with AI

About this episode

Alan Stern discusses how to effectively use AI for small business marketing and branding.

Are you using AI to its full potential to meet your marketing, small business, and branding needs? Today's guest, Alan Stern , is a dynamic speaker, DJ, and marketing expert with nearly twenty years of sales and marketing experience in retail and service industries. His passion for helping small businesses thrive translates into practical guidance on how to leverage AI and freemium apps to create a big impact with your marketing on a small budget. Driven by the belief that people buy from a person before they buy from a brand, his unique approach at Persona Marketing helps his clients leverage humor and education to create marketing that builds trust and truly connects. He also unpacks this in his book, How to Dominate The Newsfeed Without Spending A Dime , which teaches audiences how to attract business through social media. Join us as we unpack the power of integrating simple tech tools into your day-to-day work to improve your reach, help you find your niche, and develop your voice. This is a conversation about how to use AI to make your hard-earned expertise, lived experience and mentorship more valuable than ever, rather than allowing AI to replace your genius or your…

People in this episode

Host: Kathy Caprino

Guest: Alan Stern

Topics covered

• AI in marketing
• small business
• branding
• trust building
• social media
• marketing strategies

Keywords

• AI
• small business
• marketing
• branding
• social media
• trust
• freemium apps

Mentioned in this episode

Organizations: Persona Marketing

Books & works: How to Dominate The Newsfeed Without Spending A Dime

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