From $350 in Year One to $150 Million in Year Twelve | Erik Huberman on Follow The Brand
About this episode
Erik Huberman discusses the challenges brands face in marketing and the pitfalls of hiring agencies.
Send us Fan Mail Most marketing advice sounds confident right up until you try to turn it into revenue. We sit down with Eric Huberman, founder and CEO of Hawke Media and founding partner of Hawke Ventures, to talk about what actually holds brands back and why so many companies get burned when they hire “an agency” like it’s a commodity. Eric doesn’t mince words about the low barrier to entry in marketing, the real cost of bad decision-making, and why saving a little on fees can destroy the R...
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