Pay Gap: Freelancers vs. Agencies

Pay Gap: Freelancers vs. Agencies

From Freelance to Founder by Millo

April 17, 2026 · 24 min

About this episode

Preston and Clay explore the impact of presenting oneself as a freelancer versus an agency on client acquisition.

Amy Bridges posed a simple question in the Milo Mastermind community and it sparked a conversation Preston and Clay couldn’t let go: does presenting yourself as a freelancer or as an agency actually make a difference in closing clients? The answer turns out to be more nuanced than a simple either/or. In this episode, Preston and Clay dig into the psychology of the sales pitch, why individual trust almost always drives the buying decision, and how the structure you choose—solo or team—should match the kind of client you actually want to work with. Support our show sponsors → ⁠⁠https://freelancetofounder.com/sponsors⁠⁠ Submit your own question → ⁠⁠https://freelancetofounder.com/ask⁠⁠ Check out Clay's business → ⁠⁠⁠⁠https://golinus.com⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

People in this episode

Host: Preston

Topics covered

  • freelancing
  • agencies
  • client acquisition
  • sales psychology

Keywords

  • pay gap
  • trust
  • sales pitch
  • client relationships

Mentioned in this episode

Products: Milo Mastermind, Golinus

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