Why 250 B2B Launches Taught Grady Teske That Founders Are Selling Wrong
About this episode
Grady Teske discusses insights from 250 B2B launches and the common mistakes founders make in customer acquisition.
Guest Links Rising Tides Marketing: https://risingtides.io Grady’s YouTube: [link to be added] Book “Building Distribution” (coming Q3/Q4 2025) Edit your podcasts like a pro: https://get.descript.com/mrzy10nwivuqJoin me as a guest or start your podcast journey: https://www.joinpodmatch.com/nickkuhne Timestamps 00:00 – Welcome & Grady’s wild background 01:30 – Why 250 launches cost him his hair 02:45 – What “Building Distribution” really means 05:20 – Why most founders fail at customer acquisition 07:40 – The brutal focus conversation every founder needs 09:15 – Finding your first 100 ideal customers 12:00 – How to stop being everything to everyone 14:30 – Building marketing systems that actually work 20:45 – Rising Tides team model explained 26:30 – Making the hand-off to in-house teams easy 31:00 – The real mentality behind building distribution 33:20 – Final advice on killing founder dissonance Connect with me on: All my links Become a guest Sign up for Riverside Get Descript #DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of…
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