Why Guest Reviews and Profitability Go Hand in Hand with Adam Sanders at Killer Burger

Why Guest Reviews and Profitability Go Hand in Hand with Adam Sanders at Killer Burger

June 8, 2026 · 17 min

About this episode

Adam Sanders discusses the connection between guest experience and profitability in the restaurant industry.

Send us Fan Mail Adam Sanders, CFO of Killer Burger, joins Zack Oates to talk about the connection between guest experience and profitability. Coming from a finance and technology background, Adam shares how data, operational discipline, and hospitality all work together to drive long-term restaurant success. He also explains why the little things, from greeting guests to checking order accuracy, matter more than ever in today’s restaurant environment. Zack and Adam discuss: Why guest experie...

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