Start a Podcast: How to Choose a Niche & “Hijack” a Big Audience — with Robert Hanna

About this episode

Sasha Berson interviews Robert Hanna about choosing a podcast niche and growing an audience.

Send us Fan Mail Thinking of starting a podcast? This is your sign! In this episode, Sasha Berson chats with Robert Hanna, the founder of the UK’s #1 legal podcast, Legally Speaking. Robert breaks down how to pick a great niche, and how he *reached an audience of 7,000 lawyers* on his first episode! Today, Robert has grown his show to reach 6,500 cities and attract $5 billion in sponsors. He’s *THE* guy to listen to! With the threat of AI looming, you must personal brand. What better way than...

People in this episode

Host: Sasha Berson

Guest: Robert Hanna

Topics covered

• podcasting
• niche selection
• audience growth
• personal branding
• legal podcasting

Keywords

• podcast
• niche
• audience
• sponsorship
• personal brand
• legal podcast

Mentioned in this episode

Organizations: Legally Speaking

Places: UK

More episodes of Grow Law Podcast

• Why 96% of Law Firms Never Hit $1M (+ What the Other 4% Do Differently) — with Andy Goldstrom · June 10, 2026 · 40 min
• $500K Profit in 3 Years: He Used *This* AI System to Make It Happen — with Derek Weber · June 3, 2026 · 40 min
• 5X Lead Growth: The *Genius* Intake Tool to Surge Consultations — with Daniel Steinberg · May 27, 2026 · 17 min
• The “Get Rude” Playbook: How One Lawyer Built a 7-Figure Law Firm (By Breaking the Rules) — Lee Rudin · May 20, 2026 · 49 min
• From 200 to 1,000 Cases: The AI Tool That Hyper-Charged One PI Firm — with Josh Schmerling · May 13, 2026 · 24 min
• Missed Referrals: The #1 Reason Why 91% of Clients Don’t Refer You — with Barb Betts · May 6, 2026 · 36 min