About this episode

Jason Frazier discusses the importance of asking better questions for effective messaging rather than searching for perfect scripts.

There Are No Magic Words: Better Messaging Starts With Better Questions On Growth Notes, Frazier addresses the common question “What do I say?” from agents, clients, leads, and prospects, arguing there are no magic words or perfect scripts and that chasing them is a fool’s errand. He cites former FBI hostage negotiator Chris Voss, who relies on a method rather than a script, starting with listening to understand what the other person feels, fears, wants, and protects so the right words follo...

People in this episode

Host: Jason Frazier

Topics covered

• messaging
• communication
• negotiation
• business strategy
• entrepreneurship

Keywords

• magic words
• messaging
• FBI negotiation
• communication skills
• business advice

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