
In this episode, Pete Moore and guest Matt Fornaro discuss essential legal advice for entrepreneurs, focusing on intellectual property and business foundations.
In this episode of HALO Talks, host Pete Moore welcomes Matt Fornaro, a seasoned attorney with over 20 years of experience, now dedicated to supporting small businesses, entrepreneurs, and startups. Having left the world of "big law," Matt brings invaluable insights into the legal challenges that new and growing companies face, everything from intellectual property and commercial leases, to the need for proper contracts and the pitfalls of relying solely on digital tools like AI for legal advice. Listen now as Pete and Matt talk about building a solid legal foundation for your business, why cutting corners on agreements can cost you, and practical tips for working with franchisors, negotiating leases, and planning successful business exits. If you're an entrepreneur or looking to start a business, this episode is packed with actionable advice to help you avoid common legal mistakes and set your venture up for long-term success. On why every entrepreneur should prioritize IP, Fernaro states, "If they're developing a brand or a product, they need to protect it as soon as possible because otherwise you put it out there, someone's going to take it and someone's going to appropriate…
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