289: He Gets 200 Leads/Day From ONE Pricing Page | Marcus Sheridan

289: He Gets 200 Leads/Day From ONE Pricing Page | Marcus Sheridan

From Home Service Business Coach With David Moerman by David Moerman

April 24, 2026 · 43 min

About this episode

David Moerman interviews Marcus Sheridan about lead generation and sales techniques for exterior cleaning businesses.

David is joined by Marcus Sheridan, who nearly went bankrupt in 2008 before turning River Pools into the most-trafficked swimming pool website in the world at 1 million visitors per month. They break down why exterior cleaning owners are media companies first, from transparent pricing as a trust signal to the honest agreement sales technique that lifted his son-in-law's close rate overnight. See where your business stands —Take the free Growth Scorecard Listen to the full audiobook free — Get Off The Truck Follow HSBC Social's: Facebook | Instagram | YouTube | HSBC Accelerator | Jobber | Home Service Business Coach Email: info@homeservicebusinesscoach.com

People in this episode

Host: David Moerman

Guest: Marcus Sheridan

Topics covered

  • lead generation
  • pricing strategy
  • business growth
  • media companies
  • sales techniques

Keywords

  • leads
  • pricing page
  • trust signal
  • sales technique
  • business strategy

Mentioned in this episode

Organizations: River Pools, Home Service Business Coach, Jobber

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