How to Leverage a Book to Grow Your Equine Business with Lee Baucom, PhD

How to Leverage a Book to Grow Your Equine Business with Lee Baucom, PhD

August 12, 2026 · 56 min · Episode 226

About this episode

The episode discusses how to leverage a book to enhance and grow an equine business with insights from author and business coach Lee Baucom, PhD.

Whether you’re exploring the idea of a book or you’re already a published author, this conversation is for you. As you’ll learn from author and business coach Lee Baucom, PhD, leveraging a book for your equine business is much bigger than focusing on book sales alone. Lee has written seven books and built an entire business around his expertise. Along the way, he’s worked with other authors to help them grow their business while focusing on one key principle: the book itself can be the sta...

People in this episode

Host: Denise Alvarez

Guest: Lee Baucom, PhD

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Mentioned in this episode

Books & works: seven books

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