
Matt Putra shares how he dramatically increased website impressions using AI-driven marketing strategies.
Matt Putra runs Eightx, a fractional CFO firm for consumer goods companies. He is not a marketer. He is not technical. And in about 60 days, using Claude, he took his site from roughly 3,000 impressions a day to 76,000 — indexing 20 blog articles a day and beating "old school" SEO agencies who don't even know it's happening. In this episode, Matt screen-shares the exact marketing hub he built and walks Jordan through the whole stack: the DataForSEO audit loop, the 40+ MCP data connections, the parallel-agent writing pipeline, the Pinecone vector database of three years of client calls that clones his voice, and the PR/backlink play he's running next. If you own a marketing agency and you're not doing this yet, consider this your wake-up call. The uncomfortable takeaway for agency owners: a CFO with no marketing background is out-executing full SEO agencies — because he's willing to spend the tokens and do the volume no agency will. What You'll Learn Why AEO/GEO (answer/generative engine optimization) is a wide-open gold mine right now, and why most SEO agencies are still playing the old game The exact starting point: rebuild the site with Claude, hand Claude a DataForSEO key…
Host: Jordan Ross
Guest: Matt Putra
Organizations: Eightx, DataForSEO, SEO, Pinecone
Products: Claude
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