Thrust and Drag, Part 1: A System to Keep Momentum

Thrust and Drag, Part 1: A System to Keep Momentum

April 8, 2026 · 21 min · Season 5 · Episode 214

About this episode

The episode discusses the importance of managing momentum in startups through the concepts of thrust and drag.

Today we'll talk about thrust and drag, the components of momentum. Momentum is the lifeblood for startups, but most people leave it to chance. By focusing on the inputs of momentum - thrust and drag - you can build systems to ensure you keep moving forward. Gaps kill startups. This system removes them.

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