Maxed Out Search? My Strategy for Scaling Google Ads
About this episode
Jyll Saskin Gales discusses strategies for scaling Google Ads when search campaigns are maxed out.
What should you do when your search campaigns are maxed out? In episode 128 of the Inside Google Ads podcast, host Jyll Saskin Gales shares a story about a Google Ads coaching client who runs an agency, and achieved incredible results for a local service business... until he hit a wall when trying to scale the budget. She discovers that his client has a non-brand search impression share of 91% (!), and discusses what this means, and what to do next. If you feel stuck with a budget that will ...
More episodes of Inside Google Ads with Jyll Saskin Gales
- Google Ads Management: What to Do (and When to Do Nothing)
- The AI Paradox: Why Google Ads Automation Isn't Saving You Time
- Is Google Ads Dead? Why I’m More Excited Than Ever for the Future
- You Need Customer Match: The Holy Grail of Google Ads in the AI Era
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