Should You Start On Maximize Conversions? Yes! Here's The Truth

About this episode

Jyll Saskin Gales discusses the benefits of starting campaigns with Maximize Conversions bidding, even for new accounts.

Should you wait to gather data before using Maximize Conversions bidding? In episode 122 of the Inside Google Ads podcast, host Jyll Saskin Gales provides a definitive answer: you can start your campaigns with Maximize Conversions bidding, even in brand new accounts. While many believe manual bidding is safer for new setups, Jyll explains how manual CPC and Maximize Clicks often result in low-quality traffic that only converts by accident. This episode explores how Google's AI uses millions o...

People in this episode

Host: Jyll Saskin Gales

Topics covered

• Maximize Conversions
• bidding strategies
• Google Ads
• campaign management
• artificial intelligence

Keywords

• Maximize Conversions
• bidding
• Google Ads
• manual bidding
• campaigns

More episodes of Inside Google Ads with Jyll Saskin Gales

• Google Ads Demand Gen: Use the 5x5x5 Rule to Stop Ad Fatigue · June 11, 2026 · 7 min
• Google Ads Keyword Research: Your 10 Step Strategy for 2026 · June 4, 2026 · 11 min
• Google Marketing Live 2026 Recap & Analysis · May 21, 2026 · 28 min
• Demand Gen vs Video Campaigns: Which Is Better? · May 14, 2026 · 18 min
• How to Know When to Increase Your Google Ads Budget · May 7, 2026 · 6 min
• Double Your CTR! Every Google Ads Asset Explained · April 30, 2026 · 22 min