
Jimi Gibson discusses the importance of maintaining listener engagement in podcasts and the psychological factors that contribute to audience retention.
Most podcast hosts focus on teaching something valuable, but valuable content isn't what keeps listeners listening. And when attention drops halfway through an episode, listeners stop caring about what you say next. TedX speaker and professional magician Jimi Gibson is breaking down why listeners mentally check out of episodes (even when you’re giving great info), the common mistakes that make people skip ahead or click away from your episode, and the psychological framework behind open...
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