The Podcasting Psychology Behind Shows Listeners Can’t Stop Listening To | Jimi Gibson

About this episode

Jimi Gibson explores the psychological factors that keep podcast listeners engaged and how to create content that captivates.

If “good content” were enough to grow a podcast, more shows (including yours) would have listeners bingeing every episode the second it dropped. Instead, plenty of podcasts with valuable content struggle to hold attention long enough to grow, build trust, or drive action. TEDx Speaker and professional magician Jimi Gibson conducts a live experiment here on the show to explain why some podcasts feel impossible to turn off, the 3 brain chemicals that influence whether listeners stay engaged or ...

People in this episode

Host: Courtney Elmer

Guest: Jimi Gibson

Topics covered

• podcasting
• engagement
• psychology
• content creation
• audience retention

Keywords

• podcasting psychology
• listener engagement
• brain chemicals
• content strategy
• binge listening

Mentioned in this episode

Books & works: TEDx

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