The IPA Making Sense Podcast: Sam Knowles

The IPA Making Sense Podcast: Sam Knowles

From IPA Podcast by Institute of Practitioners in Advertising (IPA)

May 27, 2026 · 60 min

About this episode

Sam Knowles discusses the connection between studying Classics and success in the insight business.

What is it about studying Classics that sets you up for success in the insight business? Sam Knowles, Chief Data Storyteller at Insight Agents, joins the IPA Making Sense Podcast to discuss insight, innovation, AI, decision-making and much more.

People in this episode

Host: Institute of Practitioners in Advertising

Guest: Sam Knowles

Topics covered

  • Classics
  • insight
  • innovation
  • AI
  • decision-making

Keywords

  • Classics
  • insight
  • innovation
  • AI
  • decision-making

Mentioned in this episode

Organizations: Insight Agents, Institute of Practitioners in Advertising

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