About this episode

The episode discusses key takeaways for freelance social media managers from the biggest social media launches of 2026.

We pulled apart the two biggest launches of 2026 (so far) to share the bits you can actually use in your own marketing, no matter how small your audience or your ads budget. We're 'yapping' about: → How these launches both sold a feeling rather than features. → Launch mechanisms you could steal (and how to get buy in from people) → A sneaky way to get people to market your business for you. → The real reason people were so invested in these launches Join the membership The membership is where freelance social media managers learn to build flexible, profitable offers and expert systems. You get monthly expert training, coaching from us, a community of hundreds of SMMs, and full access to our Hubsy software to manage your invoicing, social media and email marketing, create websites, sales pages and more, all in one place. Less than £3 a day for annual members. Check out all the details to join here. Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras! We would love to continue the conversation with you, so come and chat with us on your preferred platform by searching for @thetwolauras.

Topics covered

• freelance social media management
• social media launches
• marketing strategies
• audience engagement
• business growth

More episodes of JFDI with The Two Lauras - For Freelance Social Media Managers

• 197: This massive Google update changes how social media managers should be thinking about content · July 20, 2026 · 24 min
• 196: Need a new client? These 10 things will help fill the gap · July 13, 2026 · 26 min
• 195: Stop your AI sounding generic: the second brain every social media manager needs · July 6, 2026 · 22 min
• 194: Why Niching Down Isn't What Social Media Managers Think It Is · June 29, 2026 · 18 min
• 193: Atomicon 2026: the biggest takeaways for freelance social media managers · June 22, 2026 · 27 min

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