
Ep. 389 – Why you need to avoid context camping
From Just Saying - The BRIEF Lab by Joe McCormack
March 2, 2026 · 15 min · Season 10
About this episode
This episode discusses the pitfalls of overloading an audience with context before delivering a story.
There’s a tendency for communicators to bury listeners in a mound of context. By spending too much time setting up the story, an audience can get lost before the storyline even starts. Though background information can be essential, we can never grow too fond of context that they lose interest. The post Ep. 389 – Why you need to avoid context camping appeared first on Just Saying .
People in this episode
Host: Joe McCormack
Topics covered
- communication
- storytelling
- audience engagement
- context
- presentation skills
Keywords
- context camping
- communication
- story setup
- audience interest
- background information
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