Ep. 389 – Why you need to avoid context camping

Ep. 389 – Why you need to avoid context camping

From Just Saying - The BRIEF Lab by Joe McCormack

March 2, 2026 · 15 min · Season 10

About this episode

This episode discusses the pitfalls of overloading an audience with context before delivering a story.

There’s a tendency for communicators to bury listeners in a mound of context. By spending too much time setting up the story, an audience can get lost before the storyline even starts. Though background information can be essential, we can never grow too fond of context that they lose interest. The post Ep. 389 – Why you need to avoid context camping appeared first on Just Saying .

People in this episode

Host: Joe McCormack

Topics covered

  • communication
  • storytelling
  • audience engagement
  • context
  • presentation skills

Keywords

  • context camping
  • communication
  • story setup
  • audience interest
  • background information

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