About this episode

Michelle shares ten bold moves she would make if she restarted her business today, offering insights on avoiding rookie mistakes and building a successful business.

Ever wish you could hit rewind and start your business with everything you know now? Time travel with Michelle as she shares the ten bold moves she'd make if she restarted MKW Creative Co. today. From building a killer portfolio before posting on socials to negotiating contracts that actually work for you, this episode lays out the playbook for anyone ready to ditch rookie mistakes and build a business that clients can't stop referring. Find out how to nurture your network and get creative with compensation. Let's fast-track your business. ------------------------ In today's episode, we cover the following: Tip #1: Portfolio first, social media second Tip #2: Identify your referral network and nurture them Tip #3: Contracts and proposals that expire Tip #4: Be kind to the clients you love (grandfather rates) Tip #5: Testimonial-centric content Tip #6: Implement client surveys for data and improvement Tip #7: Create your encyclopedia of knowledge Tip #8: Recognize the risk for first-time clients and compensate creatively Tip #9 Develop a paywall or advanced content Tip #10: Regularly schedule face-to-camera content and prioritizing in-person events…

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