Kiss My Aesthetic Podcast

Ever find yourself drowning in notes after a conference, or worse, forgetting every genius idea the minute you get home? Tune in as Michelle and Mo discuss how to turn caffeine-fueled ideas into game-changing opportunities. From teaching workshops with 18,000 attendees, landing brand partnerships, and designing the perfect slides, to the secrets behind making sure your big debut actually looks as good as it feels— this episode covers it all. Studio Tigre ignites flavor, culture, and connection — empowering the coffee, hospitality, and creative community through bold design, joyful education, ferociously delicious coffee conversations, and unforgettable experiences. ------------------------ In today's episode, we cover the following: Recap of Studio Tigre and World of Coffee Mo's experience leading her workshops How to breakdown information to be digestible at a conference Brand partnerships for the workshop Slide development process Content delivery and creative partnership Future plans for conference presentations Pitch deck creation Long-term goals and brand vision for Studio Tigre ---------------------- RESOURCES: Episode 254: Client Case Study: Studio Tigre ---------------------- Guest info: To learn more about Studio Tigre, follow them on Instagram @StudioTigre.La. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Think your business contracts are airtight? Think again. In this essential episode, Michelle sits down with Gabby Moussa: the legal expert who helps creatives and entrepreneurs dodge some of the most common (and costly) mistakes. From why relying on AI like ChatGPT for your contracts can backfire, to simple steps you can take right now to protect yourself, this candid conversation pulls back the curtain on contracts, intellectual property, LLCs, and everything small business owners really need to know— but might be avoiding. Before your next client project, hit play. Your future self (and your bank account) will thank you. Gabby Moussa is a partner at Guide My Business, a boutique law firm specializing in business and real estate transactions. She advises entrepreneurs, developers, and growing companies on deal structures, brand protection, agreement negotiations, and navigating complex legal issues with a practical, business-focused approach. ------------------------ In today's episode, we cover the following: How she started her own firm Why you don't want AI to write your contracts Terminology to know in contracts Legal considerations for small businesses Service agreements and intellectual property How to protect yourself as a woman in business Contract negotiation philosophies Business partnerships and dispute provisions Hiring 1099 contractors vs. W2 employees Current legal trends and challenges Remote work trends and classification implications Professionalism, reputation, and social consequences Strategies for business breakups and difficult conversations Litigation, enforcement, proactive and reactive legal strategy The cost of omitting legal formalities at the start ---------------------- RESOURCES: Episode 190: How to Own Your Own Brand with Guide My Business ---------------------- Guest info: To learn more about Gabby and Guide My Business, follow them on Instagram @GuideMyBusiness and @GabbyMoussa and visit their website, GuideMyBusiness.co ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Discover the art of community building with Taylor Smith, founder of The Power Table. If you're tired of equating "followers" with real connection, this conversation offers the mindset shifts, practical tools, and leadership insights you need to stand out in today's entrepreneurial landscape. Learn why consistency, curiosity, and genuine service matter more than ever— whether you're hosting your first event, growing a network, or leveling up your leadership. Tune in to learn how leading with purpose (and a solid plan) can set you apart in a noisy digital world— and help you build a community that truly lasts. Taylor Smith is a speaker, strategist, and founder of The Power Table™, a national women's entrepreneurship community and live conference redefining how women build visibility and wealth. Known for her relatable storytelling and bold, actionable insight, Taylor is a go-to voice on personal branding, community-driven growth, and modern leadership. She brings a fresh perspective to conversations about success—one that blends strategy, authenticity, and connection. Taylor has been featured on a Times Square billboard and in national media outlets, and her work has helped thousands of women grow profitable, personality-driven brands that stand out in their industries. ------------------------ In today's episode, we cover the following: The Power Table's backstory Building trust for event success Making the most out of networking events Tend and befriend response Community member vs. follower Keys to hosting successful events Core tenants in leadership Transformative retreat experiences Changing your mindset ---------------------- RESOURCES: Use code KMAPODCAST for $100 off The Power Table Conference, April 22-23, 2026 Episode 254: Client Case Study: Studio Tigre ---------------------- Guest info: To learn more about The Power Table and Taylor Smith, follow them on Instagram @ThePowerTable.Co and Facebook @TaylorSmithOnline and visit their website, ThePowerTable.co ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Why does your favorite local coffee shop feel like more than just a morning pit stop? Join Michelle and industry insider Sadie Renee as they explore the impact of values-driven businesses, the evolution of coffee culture, and why the barista behind the counter might be shaping your community more than you think. From the inner workings of hospitality to the challenges of running a low-margin business, they discuss how thoughtful purchasing, authentic relationships, and grassroots marketing are redefining the modern coffee experience. Sadie Renee is a relentless builder, orchestrator, and progress-driver, fueled by metabolizing strategy into creative action and finding better ways to get sh*t done. From the good old days behind the coffee bars of KCMO to serving as VP of Coffee at Oatly, Sadie has developed a reputation for navigating obstacles with tenacity and precision. A natural leader and compassionate collaborator, she lives by the value that a rising tide lifts all boats, often finding her place at the helm of that tide. When not working, Sadie dedicates time to musical pursuits, her extensive human and fur family, and enjoying life in the beautiful Hudson Valley. ------------------------ In today's episode, we cover the following: Sadie's career journey in coffee Community building vs. following Launching The Usual Company Bridging CPG and coffee industries The coffee shop experience Embracing identity in coffee culture Improving coffee industry economics Generational habits and collective change Marketing challenges and shifting strategies Reviving the coffee community together ---------------------- RESOURCES: Episode 254: Client Case Study: Studio Tigre Episode 161: Avoiding Burnout as a Creative with Morgan Drinks Coffee Offline with Jon Favreau Episode 218: The Enshittification of the Internet (with Cory Doctorow) ----------------------- Guest info: To learn more about The Usual Company, follow them on Instagram @TheUsual.Company and visit their website, ItsTheUsual.com ----------------------- Stop managing software and start hosting your people. This episode is sponsored by Heartbeat. Create an authentic community today and start your free trial at Heartbeat.Chat/KMA. Once you're ready to upgrade your plan, use code KMA30 for 30% off. P.S. Want to be a community member before creating your own? Join the Kiss My Aesthetic community on Heartbeat! ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Ever wondered where your hard-earned money actually goes when you run a creative business? Peek behind the curtain as Michelle shares on every tool, subscription, and sneaky expense that keeps her agency thriving. From splurges she'll never give up, to those subscriptions haunting her credit card, you'll get the unfiltered downlow on what's essential, what's a money pit, and how a little spring cleaning can amp up your profits. ------------------------ In today's episode, we cover the following: Hosting files: GSuite and Google Storage Client and team communications and project-tracking: Basecamp Onboarding managing tool: Dubsado Design tools we can't live without: Adobe Creative Suite, Canva, Artboard Studio, Midjourney Marketing tools: Audible, Claude, Cricut, Gusto, Later, Loom, QuickBooks, Spotify, Squarespace, Zapier, Heartbeat Podcast software: Libsyn, Zencastr ---------------------- RESOURCES: Episode 146: My Brand Design Process, Step by Step Episode 195: Optimizing Your Business with Cody Garner-Howe ----------------------- Stop managing software and start hosting your people. This episode is sponsored by Heartbeat. Create an authentic community today and start your free trial at App.Heartbeat.Chat/KMA. Once you're ready to upgrade your plan, use code KMA30 for 30% off. P.S. Want to be a community member before creating your own? Join the Kiss My Aesthetic community there today at App.Heartbeat.Chat/kissmyaesthetic/invitation?code=2FEB4G. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Just because you're bored, doesn't mean you should be rebranding. If you've ever wanted to throw your whole aesthetic in the trash and start fresh, Michelle's got your back. Tune in as she dishes on aesthetic fatigue, the real reason you're bored of your own branding, and how to break the comparison spiral without tanking your authority. From micro makeovers to intentional evolution, learn why a full rebrand might not be the answer (and what to do instead if you're itching for something new). Let's get you feeling inspired and ready to love your brand again. ------------------------ In today's episode, we cover the following: The definition of aesthetic fatigue and how it manifests Psychology behind brand fatigue Overthinking your brand aesthetic and its dangers Causes of brand boredom How to know it's time to rebrand Micro tweaks for a brand refresh Evolving your style without an overhaul Rebranding challenges and flexibility ---------------------- RESOURCES: Episode 243: Self-Loyalty and Business Success with Chedva Lumir Episode 231: Style to Lead: The Intersection of Aesthetic and Authority Episode 181: How to Build a Brag-worthy Brand Empire Pt 1 Episode 184: How to Build a Brag-worthy Brand Empire Pt 2 Episode 187: How to Build a Brag-worthy Brand Empire Pt 3 Episode 189: How to Build a Brag-worthy Brand Empire Pt 4 ----------------------- Stop managing software and start hosting your people. This episode is sponsored by Heartbeat. Create an authentic community today and start your free trial at Heartbeat.Chat/KMA. Once you're ready to upgrade your plan, use code KMA30 for 30% off. P.S. Want to be a community member before creating your own? Join the Kiss My Aesthetic community there today at Heartbeat.Chat/KissMyAesthetic. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Curious how in-person strategy sessions can transform a brand? Discover firsthand insights from 5 client on-sites Michelle went on in January, the latest trends in audience engagement, and actionable takeaways for elevating both your brand presence and community connection. Get a look at the real impact of showing up, asking the right questions, and driving intentional growth. ------------------------ In today's episode, we cover the following: Content creation at in-person events Dental Hygiene Nation & Dental Hygiene Seminars Event engagement and content strategy Spotlight on Bloom RDH The questions to ask your customers in person? Building partnerships through branding Visits with Falk Ruvin Gallagher Aesthetic authority and thought leadership Community hosting as a trend Onsite with Galavant Society The power of in-person collaboration How to work with us in 2026 ---------------------- RESOURCES: Episode 251: How to Work with MKW Creative Co. in 2026 Episode 233: Why In Person Client Meetings Matter Episode 230: Client Case Study: Galavant Society Episode 220: Rising Costs and Brand Resilience with Dental Hygiene Nation Episode 215: Client Case Study: FRG Real Estate Part 2 Episode 193: Client Case Study: Bloom RDH Episode 174: Client Case Study: FRG Real Estate Episode 131: Building a Merch Brand with Caitlyn Rastetter of Dental Hygiene Nation ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

There hasn't been a more important time to practice conscious entrepreneurship. If you're seeing how injustice plays out around the world, and particularly here in America, it's time to build activism into your business framework. This conversation unpacks the overlap between our values and our ventures, inviting you to examine where activism fits within your work—and your everyday life. Michelle shares practical ways to bring you from frustration to meaningful action, all while challenging the privilege of inaction. ------------------------ In today's episode, we cover the following: Talking to your inner supports Posting about your values Being in community with like-minded people Calling your senators and representatives Voting with your dollar Support journalists who are doing the research Uplifting original firsthand stories Bringing it up with your clients Creating original artwork Unlearn white supremacy, racism, and misogyny Get involved in local politics ---------------------- RESOURCES: Donate to the Immigrant Defense Project Read our community message to our social media clients ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard