The Jane Birkin Moment That Changed Everything | Behind Building Sellier
About this episode
Rochelle Humes interviews Hanushka Toni about her transition from law to launching the luxury handbag brand Sellier and her experiences in entrepreneurship.
In this week's episode of Ladies Who Launch, Rochelle sits down with Hanushka Toni, to unpack her journey from law to launching Sellier, the luxury handbag brand that caught the attention of Flannels and the moment her Jane Birkin auction went viral. She also gets candid about building a business alongside family, the realities of entrepreneurship no one talks about, and her bold move into feminine hygiene with JUICE, breaking taboos in real time. In this episode, we cover: How Hanushka transitioned from Law to luxury retail Building luxury handbag retailer, Selier Behind the Jane Birkin auction Effectively growing a business through social media Benefits of the Sellier x Flannels partnership What people are getting wrong about entrepreneurship Introducing JUICE and taboos around feminine hygiene Whether you're a founder, a creator, or someone with a big idea and no idea where to start, this one is for you. We Are Ladies Who Launch! CHAPTERS 00:00 Introducing Hanushka 03:24 Building Sellier 09:10 Creating Virality on Social 14:12 Behind The Jane Birkin Auction 20:50 Viral Marketing Playbook 25:21 Behind The Flannels Partnership Expansion 28:00…
More episodes of Ladies Who Launch
- How To Communicate Your Needs In Business | Amira Quaye
- Behind JSHealth: Jessica Sepel on Bootstrapping, Vitamins & Protecting Women's Trust
- Building NEOM: Nicola Elliott on £45M Turnover, 150 Products & Self-Funding vs Investment
- Founder of Beauty Works: The Molly Mae Partnership & What Really Happened Behind The Business Sale
Explore listener stats, chart rankings, contacts and more on the Ladies Who Launch podcast page.