Ladies Who Launch

In this weeks episode of Ladies Who Launch, Frederika, founder of the Luxury Mum Guide, joins us to unpack the motherhood identity shift that no one prepares you for and how she turned that gap in support into the ultimate family travel guide for luxury-minded mums. From navigating who you are before and after kids, to curating the world's best family-friendly experiences, this is the blueprint for building a community born from lived experience.In this episode, we cover:Why Federika built the Luxury Mum Guide from scratchThe support system mums actually needWho you are before kids vs. the woman you become afterCurating the world's best family-friendly experiences for luxury-minded mumsWhere Federika is taking the Luxury Mum Guide nextWhy maternity fashion is broken and what needs to changeWe Are Ladies Who Launch! CHAPTERS00:00 Sunday Launch Intro00:57 Using Motherhood To Fuel Ambition02:29 Why The Mum Guide Was Needed06:03 Identity Shift and Work16:22 From Social Posts to Events19:31 Family-Friendly Venues In London21:11 Journey of the Luxury Mum Event Breakthrough24:01 Scaling Events and Brands28:03 Dream Collabs and Future Plans🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW FEDERIKAInstagram: https://www.instagram.com/luxurymumguide_/FOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

In this episode, Sarah Jossel, award-winning beauty editor, author, and presenter on This Morning, for an honest conversation about carving out a career in fashion and beauty when everyone's fighting for the same seat at the table.Sarah takes us from her early days breaking into the industry all the way to writing her book, Diary Of A Beauty Editor, and everything she learned (the hard way) in between. We get into what it really means to build authority and trust when the market is saturated, why authenticity is your most powerful career asset, and how to develop the editorial eye to know what's worth your time and what's just noise.We also go deep on beauty product red flags, the trends she's watching, and the questions every woman should be asking before she buys into the hype.In this episode, we cover:How Sarah broke into the fashion industry and navigated her way to the topBuilding credibility and authority in a saturated, competitive spaceBeauty product red flags and the trends shaping the industry right nowThe journey of writing a book and what it teaches you about your own voiceBeauty product guidance for pregnant women and women with cancerMyth busting beauty perfection standardsIf you're building a career in a crowded space and trying to figure out how to stand out this one is for you.We Are Ladies Who Launch! CHAPTERS00:00 Introducing Sarah Jossel07:02 Making the Fashion to Beauty Shift11:34 Building Credibility in your Career29:07 Beauty Trend Red Flags31:18 Smart Spending on Beauty Trends34:54 Beauty and Confidence 39:07 The Journey of Writing a Book42:59 Approach to Functional Makeup 45:12 Filters and Fake Realities47:24 Finding Your Voice53:13 Clean Beauty Marketing Myths56:52 Clearing Up Clean Beauty Confusion59:36 Pregnancy and Cancer Beauty Product Guidance 01:03:36 Pressures of Perfection Myth01:13:33 Consistency Over Noise🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW SARAHInstagram: https://www.instagram.com/sarahjossel/TikTok: https://www.tiktok.com/@sarah_josselFOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

Sedge Beswick was ASOS's first ever social media hire back when social wasn't a career. What followed was an accidental leap into agency life that became SEEN Connects, a powerhouse she built, scaled, and sold for £24 million.But, this is more than an exit story. Sedge gets radically honest about the parts that don't make the highlight reel, founder loneliness, cashflow problems, navigating private equity while pregnant, and why breaking hustle culture was one of her best business decisions.In this episode, we cover:How Sedge became ASOS's first social media hire before social was a careerLanding big clients fast and managing the growth that followedInvestment, cashflow, and the realities of founder financeMotherhood, setting boundaries as a founder, and breaking hustle cultureWhat the £24M exit really felt likeOwning and creating balance as a successful woman in businessRedefining success, freedom, and what comes after sellingThis is a masterclass in building with intention, exiting with clarity, and redefining success on your own terms.We Are Ladies Who Launch! CHAPTERS00:00 Meet Sedge Beswick01:23 Working In Social Before It Was A Career06:17 ASOS First Social Hire 14:02 Social Media Becomes Marketing16:17 Accidental Agency Leap20:46 Landing Big Clients Fast23:43 Investment And Managing Cashflow30:06 Lonely Founder Rollercoaster33:20 Boundaries In Motherhood37:51 Breaking Hustle Culture41:20 Scaling Through Sales43:18 Lessons In Hiring46:03 Leadership vs Being Liked48:47 Private Equity and US Expansion51:01 Pregnancy Changes the Deal56:59 Selling The Business and Resetting01:00:32 Redefining Success and Freedom01:10:22 Final Advice and Wrap 🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW SEDGEInstagram: https://www.instagram.com/sedgebeswick/YouTube: https://www.youtube.com/@SedgeBeswickLinkedIn: https://www.linkedin.com/in/sedge-beswick/FOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

In this episode of Ladies Who Launch, Rochelle sits down with Ama Hill, the founder of Plantmade, to finally share her side of the story. From rapid growth to going to business administration, this is the raw, unfiltered truth behind one of the most talked-about brand controversies in recent years.Ama opens up about what was really happening behind the scenes as Plantmade scaled, the cashflow pressures that many founders underestimate, and the exact moment she realised the business was in serious trouble. She breaks down the realities of administration, what actually happened when the new owner took over Plantmade, and how it feels to watch the company you built be run without you.This conversation goes beyond the headlines and social media speculation. It’s an honest look at the emotional, legal and financial realities of losing Plantmade and what it takes to rebuild your identity and confidence as a founder afterwards.We Are Ladies Who Launch! CHAPTERS00:00 Introduction03:02 Rewinding to March pressure05:44 Administration day 09:13 How the debt started15:35 Falling into the scale trap25:38 Failed promises and roles of the restructure 32:21 Choosing administrators and buyers38:52 The uncertainty post business sale40:29 Relaunch red flags43:03 Contracts, equity and legal49:58 Communication failures 52:57 Juggling a wedding and business breakdown58:36 Responding to ownership claims01:02:31 Moving on to what’s next01:09:36 Founder advice and self trust01:14:35 Lessons from Plantmade🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW AMAInstagram: https://www.instagram.com/amaa__official/TikTok: https://www.tiktok.com/@amaamoagyeiFOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

Glow Recipe co-founder, Sarah Lee, joins Ladies Who Launch to share how she built a $300M beauty brand by rewriting the rules of Korean skincare. From landing her dream first job at L’Oréal and moving to NYC, to navigating intense work culture and building the foundations of her career, Sarah breaks down the pivotal experiences that prepared her to become a founder. Inside the episode, Sarah opens up about the exact path to starting Glow Recipe, their journey on Shark Tank, finding the right Co-Founder and how they set out to change the global narrative around K-beauty.In this episode, we cover: Key insights from working inside a legacy beauty giant (L’Oreal) to building a startupHow Sarah identified white space in the U.S. market for Korean skincareTaking the Leap: Leaving L’Oréal & Launching Glow RecipeGlow Recipe's Shark Tank JourneyGoing from DTC to Sephora ShelvesEvolving the Glow Recipe Brand & Category LeadershipIf you’re curious about building a beauty, consumer or community-led brand, this conversation is packed with honest and relatable formulas and behind-the-scenes insight that you can adopt and feed into your strategy.We Are Ladies Who Launch! CHAPTERS00:00 Meet Sarah Lee: Glow Recipe Co-Founder & Co CEO03:17 From Watermelon Rind to Watermelon Glow: Ingredient Inspiration05:27 Landing the Dream Job at L’Oréal Korea & Learning the Beauty Business16:56 Finding her Co-Founder & Spotting the K-Beauty Gap in the US Market22:22 Quitting L’Oréal & Taking The Leap29:42 The Shark Tank Experience41:05 Choosing Mentorship vs. Money45:44 Dealing with Sell Out Product47:07 The Glow Recipe Partnership with Sephora54:18 Reacting to Viral Product Moments01:00:37 How the Co-CEO System Works01:06:15 $300M Business & What’s Next01:17:31 Founder Advice & How to Build Good Company Culture🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW GLOW RECIPEInstagram: ​​www.instagram.com/sarah_glowGlow Recipe Instagram: www.instagram.com/glowrecipeGlow Recipe TikTok: https://www.tiktok.com/@glowrecipeFOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

In this episode of Ladies Who Launch, we celebrate one of the most incredible "glow-up" stories in the influencer industry. From humble beginnings to becoming a powerhouse brand founder, Perrie Sian reveals the blueprint behind her success. This conversation isn't just about making money; it's about dreaming big, showing up relentlessly, and proving that where you start doesn't dictate where you finish.Perrie opens up about the transformative power of consistency and how she turned a passion for fashion into a multi-million pound empire. She shares the pivotal moments of her career from landing her first game-changing brand collaboration to the exact mindset that helped her sell out collections in minutes.In this episode, we cover:The incredible journey from humble beginnings to industry icon.Why showing up every day is the secret to building an empire.Perrie’s secrets to connecting deeply with millions of people.Finding the right Co-Founder in Adam FrisbyHow Perrie achieved the "impossible" £1M revenue in 20 minutes.How to turn self-doubt into fuel for your ambition.Learning to accept compliments and enjoy the journey.If you’ve ever felt like you’re "faking it" despite your hard work, or you want to know what it really takes to scale a personal brand to 7 figures, this conversation is for you.We Are Ladies Who Launch! CHAPTERS00:00 Introduction to Perrie Sian06:17 Career Beginnings and Retail Experience09:23 Transition to Content Creation12:40 Rise to Social Media Fame16:24 Navigating Influencer Life31:23 Overcoming Imposter Syndrome33:02 The Journey to Founding a Brand37:12 The Challenges of Launching a Fashion Brand 38:44 Running reasn with Adam Frisby45:05 Reflecting on Personal and Professional Growth59:07 Perrie Sian’s Primark Partnership01:03:28 Redefining Success and Personal Growth01:15:55 The Dream Collaboration and Future Plans01:18:13 Mentorship and Inspiration from Taylor Swift01:24:53 Perrie’s Lunch Hour and Daily Routine🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW PERRIEInstagram: ​​https://www.instagram.com/perriesian/TikTok: https://www.tiktok.com/@perriesianreasn: https://www.instagram.com/reasn/FOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

This week, Rochelle Humes sits down with mindset coach Izzy Utterson for a much-needed conversation about the person behind the performance, especially for founders, business owners, and women constantly on the go. Together, we break down why self-care is so often put on the back burner, the myths around what self-care “should” actually look like, and the trap of chasing productivity at the expense of your well-being.Izzy shares actionable tips for building sustainable habits that nourish your body and mind. We dive deep into setting boundaries, protecting your energy, and how to find time in your day for you. We also chat about digital boundaries, the power of positive self-talk, and why progress starts with tiny, realistic steps. In this episode, we cover:Why “self-care isn’t just a face mask” and what’s actually essentialManaging burnout and energy for founders & busy womenSetting boundaries (without the guilt) in business and lifeMicro-habits and practical rituals to reset your mindsetBuilding a Positive Self-Concept and Protecting Your EnergyBook recommendations including “The Mountain Is You” and “Atomic Habits”Morning and evening routines that really workWhether you’re feeling burned out or just want to find practical ways to fill up your cup, this episode is packed with wisdom, helpful hacks, and accessible tips. Get ready to rethink your approach to self-care and pick up some small but mighty changes you can make today.We Are Ladies Who Launch! CHAPTERS00:00 Introduction01:05 The Importance of Self-Care for Founders03:21 The Evolution of Self-Care and Modern Challenges09:30 The Impact of Social Media on Self-Perception12:02 Practical Tips for Maintaining Mental Health16:54 Setting Boundaries and Digital Detox33:21 Digital Boundaries and Dopamine Hits34:04 Top Three Priorities for Women This Year38:50 Practical Tips for Habit Formation45:05 The Power of Books and Journaling50:49 Manifesting and Positive Mindset54:36 Nourishing Your Body and Morning Rituals58:44 Small Changes for Big Impact🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW IZZYInstagram:https://www.instagram.com/izzyutterson/TikTok: https://www.tiktok.com/@izzyuttersonFOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

Join Rochelle as she sits down with model, entrepreneur, and founder of Saltair, Iskra Lawrence, for an inspiring and empowering conversation. In this episode, Iskra Lawrence opens up about her journey from growing up in Kidderminster and her early entrepreneurial spirit to breaking barriers in the modeling industry. She shares personal stories of overcoming body image struggles, dealing with rejection, and finding her mission to create change in the world of fashion and beauty.Discover how Iskra turned internet trolling into a viral moment of empowerment, and how becoming a mother transformed her approach to business and self-care. We discuss real-life lessons about resilience, taking risks, building boundaries, and the realities of launching a successful brand. Plus, Iskra reveals the inspiration behind creating Saltair, a body care brand that champions inclusivity and daily moments of luxury.In this episode, we cover: • Early Life and Family Influences • Body Image and Industry Standards • Motherhood and Career Balance • The Vision and Growth of Saltaire • Empowering Customers and Authentic MarketingWe Are Ladies Who Launch! CHAPTERS0:00 Introduction01:02 Early Life and Family Influences02:38 Entrepreneurial Beginnings10:58 Body Image and Model Industry Standards13:19 Turning Point and Self-Empowerment19:19 Experience in Social Media26:57 Motherhood and Career Balance39:51 The Brand Incubator Experience41:48 The Vision and Growth of Saltair43:06 Product Development and Market Success47:38 Empowering Customers and Authentic Marketing53:51 Quickfire Round and Final Thoughts01:02:53 The Power of Pivoting and Future Plans🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW ISKRAInstagram: www.instagram.com/iskra/TikTok: www.tiktok.com/@iskraSaltair: www.instagram.com/saltair/FOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.