Why Change Initiatives Fail | MSX Deputy CEO, Andrea Sorrenti

Why Change Initiatives Fail | MSX Deputy CEO, Andrea Sorrenti

From Lead the Team (Top 2% of Podcasts) by Ben Fanning

July 7, 2026 · 32 min · Episode 454

About this episode

Ben Fanning interviews Andrea Sorrenti about the real reasons behind resistance to change in organizations, emphasizing the role of fear and the importance of communication.

Most leaders think they know why people resist change—but they are usually wrong. In this episode of Lead the Team , Ben Fanning sits down with Andrea Sorrenti, Deputy CEO of MSX International, to expose the hidden truth about corporate transformation: it’s not resistance holding your team back, it’s fear. After nearly three decades leading global teams through major automotive industry shifts, Andrea shares the raw leadership lessons that only come from painful, real-world mistakes. In this episode, you’ll discover: The Discipline of Staying: Why spending 30 years at one company taught him what job-hopping never could. The "Fear" Factor: How to communicate "what's in it for them" to help your team embrace massive technological disruptions like AI. The Supplier of the Year Trap: Why winning is the exact moment you need to double down, not sit on your laurels. "Pick Up the Damn Phone": Why human connection and face-to-face interaction are becoming an executive's ultimate competitive edge in an AI-driven world. Whether you’re a CEO, executive, founder, or an ambitious professional navigating leadership under pressure, this conversation will challenge you to build a culture that…

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