The Fake Chocolate Scandal: Hershey's, M&M's, and More
About this episode
This episode explores the hidden origins of chocolate advertising and the industry's current challenges.
Advertising lies, branding history, marketing deception: Lies We Bought is a weekly deep dive into the hidden origins of the slogans and campaigns that shaped what you buy. This week, the chocolate industry. "Melts in your mouth, not in your hand" traces back to a WWII battlefield discovery and a secret deal that made M&M's and Hershey's family from day one. Then, the current cocoa crisis, the legal "chocolatey" loophole candy companies are using to quietly downgrade your favorite bars, the Hershey's scandal and the grandson who called it out, and the neuroscience proving your brain tastes the brand before it tastes the chocolate. 📱 Follow along on Patreon: https://www.patreon.com/LiesWeBought/ Instagram: https://www.instagram.com/lieswebought/ TikTok: https://www.tiktok.com/@lieswebought LinkedIn: https://www.linkedin.com/company/lieswebought Facebook: https://www.facebook.com/lieswebought/
People in this episode
Host: Emily Rask
Topics covered
- chocolate industry
- advertising lies
- branding history
- marketing deception
- cocoa crisis
- legal loopholes
- neuroscience
Keywords
- chocolate
- advertising
- branding
- Hershey's
- M&M's
- cocoa crisis
- marketing deception
- neuroscience
- legal loopholes
Mentioned in this episode
Organizations: Hershey's, M&M's, Patreon, Instagram, TikTok, LinkedIn, Facebook
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