The Objection Behind the Objection
About this episode
Igor Kheifets discusses how to effectively handle objections in email sequences by uncovering the underlying reasons prospects may not be buying.
Every prospect on your list has a reason they're not buying. The problem? It's almost never the reason they'd tell you, and most of the time they don't even know it themselves. In this episode, Igor breaks down how to handle objections in email sequences: why one email should only ever tackle one objection, why preempting beats addressing, and why the most powerful objections to overcome are the ones hiding underneath the ones your prospects actually voice.
More episodes of List Building Lifestyle With Igor Kheifets
- Nobody Buys From a Fence-Sitter
- Why Picking Fights Makes Your List Trust You
- Why Teachers Don't Make Money
- How Many Emails Should You Send Per Promotion?
- Why Unsubscribes Don't Matter (And What Actually Does)
- What Really Happens When You Email 5,000 Strangers
Explore listener stats, chart rankings, contacts and more on the List Building Lifestyle With Igor Kheifets podcast page.