What Really Happens When You Email 5,000 Strangers

What Really Happens When You Email 5,000 Strangers

July 2, 2026 · 9 min

About this episode

Igor explains why buying email lists is almost always a waste of your time and money.

Someone slides into your inbox offering 500,000 "buyer leads" at ten cents a piece. It feels like a shortcut to a ready-made audience. In this episode, Igor explains why buying email lists is almost always a waste of your time and money, what actually happens when you try to email thousands of strangers who never asked to hear from you.

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