483. You’re Losing the Deal on the First Call (Here’s Why)
About this episode
Steve Kyles discusses the importance of the first call in securing loan deals and provides a framework to improve conversion rates.
JOIN THE COMMUNITY: skool.com/loan-officer-leadership The free room for loan officers done running on hope. Most loan officers think they’re losing deals to rate. They’re not. 79% of buyers choose the first lender they talk to … which means if you’re losing, it likely happened on the first call. In this episode, Steve breaks down the Powerful First Call framework that turns more conversations into applications, and more applications into closings. You’ll learn: Why the first call isn’t about answering questions The biggest mistake loan officers make (and how to fix it) How to create a clear next step that actually converts The exact structure to guide every call with confidence How to handle rate shoppers without losing control of the conversation If your conversion is inconsistent, this episode will show you exactly where you’re losing deals, and how to fix it. Go to LoanOfficerLeadership.com , sign up for the weekly playbook, and in the comments box just write anything like “first call framework” … we’ll send you the exact structure you can start using right away.
Topics covered
- first call
- conversion
- loan officers
- sales strategy
Keywords
- Powerful First Call framework
- conversion
- rate shoppers
- call structure
Mentioned in this episode
Products: LoanOfficerLeadership.com
More episodes of Loan Officer Leadership
- 484. Predictable Income: How to Know Your Next 90 Days
- 482. The One Line That Wins You More Agent Referrals
- 481. Why Realtors Like You… But Don’t Send You Deals.aup3
- 480. The Hidden Lending Opportunities That Could Transform Your Pipeline
- 479. Why You’re Not Getting More Referrals
- 478. The Talking Points Every Loan Officer Needs Right Now
Explore listener stats, chart rankings, contacts and more on the Loan Officer Leadership podcast page.