#48 Your data strategy and data plan are two different things - get both!
From Make Data Talk by Dr Selena Fisk
March 3, 2026 · 11 min
About this episode
Dr. Selena Fisk explains the critical difference between a data strategy and a data plan, emphasizing their importance for effective data-informed decision making in organizations.
In this episode of Make Data Talk , Dr. Selena Fisk breaks down the critical difference between a data strategy and a data plan, and why confusing the two is quietly undermining data-informed decision making in many organisations. Too often, leaders believe they have a data strategy when what they actually have is a collection of dashboards, reporting tools, or technology roadmaps. But a true data strategy defines why data matters, and how it creates value. A data plan, on the other hand, clarifies what data is used, by whom, when, and what responsibility sits behind it. If you care about data governance, building a strong data culture, improving business intelligence, or strengthening data-informed leadership, this episode will help you align strategy with execution. You'll learn: The difference between data strategy and a data plan How to provide clarity for data responsibility across teams Practical steps to build a more data-informed organisation Perfect for executives, leaders, and data professionals who want their data investments to actually change behaviour, not just produce reports.
People in this episode
Host: Dr. Selena Fisk
Topics covered
- data strategy
- data plan
- data governance
- data culture
- business intelligence
- data-informed leadership
Keywords
- data strategy
- data plan
- data governance
- data culture
- business intelligence
- leadership
- decision making
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