
Emma Windsor discusses the need to rethink marketing strategies despite the time-saving benefits of AI.
Last week, we talked about using AI to save time in your marketing work. This week, we’re going a level deeper. Because here’s the realisation I had to face: even though AI was helping me move faster, I was still working in exactly the same way. Same processes. Same pressure. Just… sped up. And speed isn’t the outcome. In this episode, I’m sharing the mindset shift that helped me move from task-level productivity to rethinking how marketing actually works and tying that work back to the outco...
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