
145: Stop Starting From Scratch: Build Custom GPTs for Marketers
From Marketing Nuggets by Emma Windsor
March 31, 2026 · 19 min · Season 6 · Episode 27
About this episode
Emma Windsor discusses the benefits of using Custom GPTs in marketing to improve efficiency and results.
If you’re still opening a new ChatGPT window every time you need something, re-explaining your company, your audience, your tone and your strategy from scratch… we need to talk. Custom GPTs completely changed how I use AI in my marketing. Not because they made me faster (although they did), but because they raised the standard of my results. In this episode, I’m breaking down what Custom GPTs actually are, when you should use them (and when you absolutely shouldn’t), and the exact step-by-ste...
People in this episode
Host: Emma Windsor
Topics covered
- AI in marketing
- Custom GPTs
- marketing strategies
- efficiency in marketing
- content creation
Keywords
- Custom GPTs
- ChatGPT
- marketing
- AI tools
- content strategy
- efficiency
- audience engagement
Mentioned in this episode
Products: ChatGPT, Custom GPTs
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