
In this episode, Adam Sylvester discusses how home service businesses can effectively create social media content in just 45 minutes a week with guests Hunter Patrick and Phil Risher.
45 minutes, once a week. That’s all you need to win on social media. In this episode of Masters of Home Service, host Adam Sylvester sits down with Hunter Patrick, founder of Dumpire Junk Removal, and Phil Risher, owner of Phlash Consulting, to show how home service businesses can use social media to attract real, paying customers. Download our free weekly social media plan for this episode: https://bit.ly/4nKziLe Show Notes: [00:27] Why home service pros struggle with social media[01:17] Do follower counts actually matter on social media?[03:12] How do social media algorithms work?[05:19] Are reels and short-form videos winning local leads?[06:20] How to post on social media effectively[07:46] How Hunter creates weekly content in under an hour[09:35] Business page vs personal brand: what works better?[12:12] Why views don't matter, customers do[13:15] Content ideas that market you as the local expert[13:55] How social media content trains AI and improves SEO[16:02] A simple social media system for busy contractors[18:26] The hook strategy that keeps people watching your videos[21:01] How do you target local customers on social media?[22:50] How to use organic content to create…
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