About this episode

Dr. Jasleen Pannu discusses the evolution of early lung cancer detection and how medical device reps can effectively partner with physicians.

What does it take to truly partner with physicians in the medical device and pharma industry? In this episode of Medical Sales U, I sit down with Dr. Jasleen Pannu (Medical Director of Early Lung Cancer Detection at Ohio State Wexner Medical Center) to discuss the massive shift in interventional pulmonology, the rise of mobile CT screening, and how reps can better understand a physician's workflow to drive clinical innovation. Whether you are trying to break into medical device sales, working as a Medical Science Liaison (MSL), or practicing in the healthcare space, this episode offers a rare look behind the curtain. Dr. Pannu breaks down exactly how device reps can integrate into clinical workflows, find gaps in patient care, and brainstorm solutions alongside physicians. Timestamps 00:00 - Meet Dr. Jasleen Pannu & Medical Sales U 02:15 - Journey from India to U.S. Pulmonology 04:30 - The Evolution of Early Lung Cancer Detection 09:04 - MedTech Innovations: 3D Imaging & Precision Robotics 13:51 - Lung Cancer Screening Criteria & Risk Factors 16:14 - Overcoming Barriers with Mobile CT Scanning 18:30 - How Device & Pharma Reps Can Partner with Physicians 20:54…

People in this episode

Host: Dave Sterrett

Guest: Dr. Jasleen Pannu

Topics covered

• medical device sales
• interventional pulmonology
• lung cancer detection
• mobile CT screening
• physician workflow
• clinical innovation
• mentorship

Keywords

• medical sales
• lung cancer
• CT screening
• clinical workflows
• interventional pulmonology
• medical device
• innovation
• mentorship

Mentioned in this episode

Organizations: Ohio State Wexner Medical Center, WIP Strong

Places: India, U.S.

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