
Marty Strong discusses how past successes can hinder leaders' ability to adapt to new market realities.
Martin "Marty" Strong is a former Navy SEAL, business leader, and author who challenges conventional thinking about how companies — and their leaders — must operate in a rapidly changing world. He is currently the co-founder and CEO of the Warrior's Haven USA Foundation . Over two decades as a SEAL, Marty led 36 special operations missions in high-stakes, unpredictable environments where adaptability was essential. He later brought that same mindset to the private sector, including eight years as a portfolio manager serving high-net-worth clients at UBS . Drawing on both experiences, Marty argues that past success can become a hidden liability. Too many leaders rely on methods that once worked, without recognizing that the marketplace has fundamentally changed. The result: decisions based on outdated assumptions rather than current realities. As Marty explains, it's like using an old encyclopedia to solve modern problems — confident, but dangerously misinformed. In this conversation, Marty shares how leaders can recognize when their thinking has become rigid, develop intellectual humility, and build organizations that are nimble enough to adapt before disruption forces their…
Host: Dean Rotbart
Guest: Martin "Marty" Strong
Organizations: Warrior's Haven USA Foundation, UBS
Books & works: Be Different: How Navy SEALs and Entrepreneurs Bend, Break, or Ignore the Rules to Get Results!, Be Visionary: Strategic Leadership in the Age of Optimization
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