Stop Burning Down Your Marketing

About this episode

The episode discusses the pitfalls of constantly reinventing marketing strategies instead of refining existing ones.

Ever “fixed” your marketing by blowing it up and starting over… then felt worse? If you’ve ever felt the urge to start fresh with a new website, a new lead magnet, a new niche, or a totally new strategy, this is your reminder that the problem is often not that you need something new. The problem is "scattered marketing" and the quiet habit of reinventing before anything has time to be tested and refined. We talk through why entrepreneurs chase the dopamine of new ideas, how the ...

People in this episode

Host: Janice Hostager

Topics covered

• marketing strategy
• entrepreneurship
• scattered marketing
• reinventing marketing
• testing and refining

Keywords

• marketing
• entrepreneur
• strategy
• lead magnet
• website
• niche
• dopamine

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