Naavik Digest: LLMs for Games Consumer Research
About this episode
This episode discusses the use of LLMs in consumer research for game development.
This is the audio version of the Naavik Digest newsletter published on March 22nd, 2026. We explore a slightly overlooked area of AI in game development: consumer research. We focus on recent studies aimed at leveraging the vast data within LLMs to replicate human behavior and how we can actually make use of these studies in a practical way. You can read the newsletter (with even more sections and visual detail) here: https://www.naavik.co/digest/ llms-for-games-consumer-research Let us know what you think by sending us a note at podcast@naavik.co . Watch our episodes: YouTube Channel For more episodes and details: Podcast Website Free newsletter: Naavik Digest Follow us: Twitter | LinkedIn | Website Sound design by Gavin Mc Cabe .
People in this episode
Host: Naavik
Topics covered
- AI in game development
- consumer research
- LLMs
- human behavior replication
- game studies
Keywords
- LLMs
- consumer research
- game development
- AI
- human behavior
Mentioned in this episode
Organizations: Naavik Digest, YouTube Channel, Twitter, LinkedIn
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