N°098 - NORMALS
About this episode
This episode explores the struggle to maintain creative spirit in a world focused on efficiency and productivity.
Visit Normals In my book ‘ It’s time to imagine harder ’, my hypothesis was that bringing the creative consciousness back to work is a clear path to unlocking the unexpected and unanticipated. A way to sense into and feel for the unseen. The creative consciousness - which has a proclivity or impulse to operate comfortably even enthusiastically with the unknown — can dream of the undreamt as if were soaking in a warm bath of ambiguity. The creative consciousness ambles around in the new territories and terrains for which the old ways of knowing and being do not fit — they are not big enough to make sense of the territory. They are The Old. The new is The New. The creative consciousness is the thing that fosters the accidental discoveries, and that fosters unintended breakthroughs that challenge conventional boundaries. The creative consciousness is a catalyst for organic evolution within any effort for which uncertainty looms large. When we embrace uncertainty, we open that new terrain, providing avenues for originality that rigid ideation frameworks often obscure. This episode of the podcast gets into the sometimes painful but always fascinating struggle by which we try to…
More episodes of Near Future Laboratory Podcast
- N°105 - Small Stuff with Ian Bogost
- N°104 - Marina Zurkow & Sarah Rothberg
- N°103 - Tom Guarriello The Meaning of Branded Objects
- N°102 - The Art of Possible with Dave Gray
- N°101 - Kirby Ferguson Infinite Remix
- N°100 - N O R M A L S Futures Are Boring
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