How Bracket Unifies Bids, Auctions, and Traditional Sales w/ Brandon Colombo & Rodes Boyd
About this episode
The episode discusses how Bracket aims to improve the efficiency of commercial real estate transactions through technology and data transparency.
Season 5, Episode 9: On this episode of the No Cap Podcast, hosts Jack Stone and Alex Gornik sit down with Brandon Colombo and Rodes Boyd, co-founders of Bracket and sponsors of this season of the podcast. Drawing on their experience in brokerage and marketplace platforms like Ten-X, they break down why traditional CRE transactions remain slow, opaque, and inefficient—and how new digital platforms aim to fix that.Brandon and Rodes explain how Bracket is building a marketplace designed to streamline the entire deal process, from pricing strategy and broker opinions of value to buyer discovery and execution. The conversation explores how technology, better data transparency, and AI-driven underwriting could expand buyer pools, speed up transactions, and change how properties trade across the commercial real estate market.TOPICS00:00 – Introduction01:48 – Solving CRE Info Gaps and Transaction Pain 03:48 – Lessons from 10X and Auction Gaps 07:13 – Bringing Institutional Process to Mid-Markets 13:16 – From Manual Brokerage to Tech Platform 21:49 – Pricing Strategy: AI and "Buying the Listing" 28:38 – Selling Transparency Over Price 38:53 – Client Consulting: Data-Driven Trust Building…
People in this episode
Hosts: Jack Stone, Alex Gornik
Guests: Brandon Colombo, Rodes Boyd
Topics covered
- commercial real estate
- digital platforms
- marketplace
- transaction efficiency
- data transparency
- AI-driven underwriting
Keywords
- CRE
- auctions
- bids
- brokerage
- marketplace platforms
- transaction speed
- buyer discovery
Sponsors
Bracket
Mentioned in this episode
Organizations: Ten-X
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