What If the Business You Have Is Keeping You From the One You Actually Want? | EP 229

What If the Business You Have Is Keeping You From the One You Actually Want? | EP 229

September 1, 2026 · 18 min · Episode 229

About this episode

The episode discusses how past business decisions may hinder current growth and explores the need for clarity in future direction.

There’s a strange point in business where the decisions that got you here can start keeping you here. Your offers, positioning, clients, pricing, and even your role in the company may have been built around goals you had years ago. Sometimes that shows up as slow growth. Sometimes it looks like boredom, constantly changing your marketing, creating new offers, or wondering why you can’t seem to focus. Eventually, it’s worth asking whether the business needs another strategy or whether you’ve outgrown parts of what you built. Changing direction doesn’t always mean starting over. Sometimes it means getting very clear about what stays, what goes, and what you actually want to build next. Links to Connect: Media & speaking: ⁠⁠⁠⁠⁠⁠https://kadysandel.com⁠⁠⁠⁠⁠⁠ My skincare branding studio: ⁠⁠⁠⁠⁠⁠https://aventivestudio.com⁠⁠⁠⁠⁠⁠ For designers: ⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠https://www.instagram.com/kadysandel/⁠

People in this episode

Host: Kady Sandel

Topics covered

Keywords

Mentioned in this episode

Organizations: Aventive Studio, Aventive Academy, Instagram

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