294. Why 'Must Be Nice' Is the Most Dangerous Thing You Can Say to Yourself
About this episode
In this episode, Sam Vander Wielen discusses why the phrase 'must be nice' can be detrimental to business owners and emphasizes the importance of boundaries and personal growth in entrepreneurship.
“Must be nice.” It sounds harmless. Like a throwaway comment, a passing thought, something you mutter when you see someone doing something you wish you could do. But I’ve been thinking about this a lot lately, and I think that little phrase is one of the most dangerous things you can say to yourself as a business owner. Because here’s what it’s actually doing: it’s letting you off the hook. It’s a quiet way of deciding something doesn’t apply to you before you’ve even given yourself the chance to find out if it could. And I’ve been getting a lot of these comments lately, in my DMs, in the comments, in the tone behind the questions I get, and I finally needed to say something about it. Not to call anyone out. I’ve thought it too. But because I think the story underneath “must be nice” is costing you more than you realize, and I don’t think it’s actually true. In this episode, I’m getting honest about what people don’t see: why the nos and the boundaries came before the revenue, what really shifted the way I run my business (hint: it wasn’t hitting a certain income number), and what it looks like to start building a business on your own terms right now, wherever you are. In this…
People in this episode
Host: Sam Vander Wielen
Topics covered
- self-talk
- business mindset
- entrepreneurship challenges
- boundaries in business
- personal growth
Keywords
- must be nice
- business owner
- self-permission
- boundaries
- entrepreneurship
- personal growth
- mindset
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