Ep 183: Social proof and reviews for Amazon sellers and strategies on how to collect more | Podcast with Joy Pak

Ep 183: Social proof and reviews for Amazon sellers and strategies on how to collect more | Podcast with Joy Pak

December 7, 2025 · 17 min · Episode 183

About this episode

Joy Pak discusses the importance of customer feedback and strategies for Amazon sellers to ethically gather reviews.

Joining us is Joy Pak, a co-founder of GetReviews.ai, an award-winning A/B testing platform for Amazon sellers. Joy brings her expertise as an e-commerce brand builder to help us understand the critical importance of customer feedback and, most importantly, how to ethically and compliantly gather more of it. Reviews have always been essential, but the landscape is rapidly changing. In this episode, we'll explore how the rise of AI shopping assistants like Amazon Rufus is elevating the role of reviews, and what sellers need to do to adapt. We'll also tackle common misunderstandings sellers have about the true value of customer feedback. Host: Prabhat Shah Guest: Joy Pak ( getreviews.ai )

People in this episode

Host: Prabhat Shah

Guest: Joy Pak

Mentioned in this episode

Organizations: GetReviews.ai

Products: Amazon Rufus

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