Ep 185: FBA vs. FBM in 2025: Using Data & AI to Make Smarter Fulfillment Decisions | Podcast with Kabir Samtani

About this episode

The episode discusses the strategic advantages of FBM over FBA in light of new fee structures for 2025.

Joining us is Kabir Samtani, VP of Merchant Success at Fulfil and former NetSuite expert, who helps high-scale DTC brands navigate the complexities of modern operations. In this episode, we move beyond the "FBA is easier" mindset to explore how 2025’s new fee structures—including inbound and storage surcharges—have made FBM a strategic, 18–25% cheaper alternative for many sellers. Host: Prabhat Shah Guest: Kabir Samtani ( https://www.fulfil.io/ )

People in this episode

Host: Prabhat Shah

Guest: Kabir Samtani

Topics covered

• FBA
• FBM
• fulfillment decisions
• data
• AI
• e-commerce
• 2025 fee structures

Keywords

• FBA
• FBM
• fulfillment
• data
• AI
• e-commerce
• fees
• surcharges
• DTC brands

Mentioned in this episode

Organizations: Fulfil, NetSuite

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